Introducing Cymbal Ads

The Easiest Way to Run Paid Social Ads for Live Events

Meta Ads can be a beast. Anyone who's run campaigns for shows knows the grind—creating audiences from scratch, bouncing between platforms, tweaking creative by hand, and crossing your fingers hoping Meta doesn’t change something overnight (again).

We heard you.

Today, we're excited to unveil Cymbal Ads—a smarter, simpler way to run paid social campaigns, tailor-made for event marketers.

Built for Busy Teams Running Hundreds of Shows

Whether you're promoting 30 events a month or a full-blown festival lineup, Cymbal Ads is built to meet you where you are. We’ve spent months talking with power users to understand what makes social advertising painful—and how to fix it.

Here’s what Cymbal Ads delivers:

🎧 Artist & Playlist Driven Targeting

Connect your campaign to an artist or playlist, and Cymbal will automatically generate matching Meta interests. Whether you're promoting a niche indie act or a high-energy DJ set, we'll help you find fans who already love that sound.

It’s the fastest way to build relevant, high-intent audiences—without the rabbit hole of manual interest targeting.

🎯 Target Your Buyers

Targeting the right fans is everything. Cymbal Ads lets you:

• Use Cymbal tags and genres to create custom or lookalike audiences on your actual buyer data

• Sync with your ticket buyer data across platforms—even from segmented groups

• Build multiple audiences per campaign, and let Cymbal optimize your budget toward the best-performing ones

No more guessing who your audience is. We’ve already met them.

⚡ Lightning-Fast Ad Creation

Cymbal Ads lives inside your existing Cymbal dashboard. That means:

• One click to connect your Meta account

• One place to create, schedule, and track ads alongside emails and texts

• Auto-generated copy and content based on your event data (if you want them)

• Support for video, Reels, carousels, and Stories, with easy preview tools

Less tab-hopping. More show-selling.

📊 Analytics That Matter

Track the metrics that matter:

• Impressions, reach, clicks

• Cost per result and return on ad spend (ROAS)

• Conversions and attributed ticket revenue

• Optional integrations with your ticketing platform for purchase-level data

It's everything you need to prove what’s working—and nothing that wastes your time.

✨ Optional AI, Always Under Your Control

Cymbal Ads includes optional AI to help draft your campaigns faster—suggesting copy, budgets, and schedules based on what it knows about your shows. But if you’d rather do it yourself? That’s totally fine too. You’re always in control.

Cymbal Ads is Launching Soon

We’re rolling out Cymbal Ads gradually. If you're an event promoter and want early access, Join the waitlist—we’d love to get your feedback and help you sell more tickets with less stress.

Ready to stop fighting Meta and start running ads that just work?

Let’s do this.